Posts Tagged 'podcast'

BoinxTV Offering Low Cost Alternative for High End Post Production Tools

BoinxTV, a software video mixer with high end features, is about to be released in November 11th. The product, by the award winning company Boinx, is pushing the envelope in semi-pro video productions and live events.

The product enables users to mix up to three sources (pre-recorded media, or live cameras), add transitions, lower thirds, overlays, logos, and live elements to the video feed and record it as a quicktime file or upload it to Apple’s podcast producer.

When you launch the software, you can chose a show template – news, hi-tech, sports, or blank template.

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Based on your choice, a complex and unintuitive interface is opened, that allows you to define which overlays should be used, titles, lower thirds, transitions and logos.

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Though filled with options and out of the box graphics, it took me a while to learn how to operate this tool. Having said that, it is still much simpler (and cheaper) then learning After Effects or other post production tools.

This application is very appealing to churches, local football teams, schools, and other communities looking for a cheap and easy to use tool that will give their video production a bit of a boost. The same goes for video podcasters. However, it has some major disadvantages:

1. It doesn’t support live broadcasting – unlike CamTwist, BoinxTV is only for recording media, not live broadcasting. This is a major disadvantage as its live mixing abilities are impressive, and could make the life of blogtv and ustream broadcasters much simpler, and improve their production value.

2. The interface is not easy to use at all. it took me a while to get the UI concept – even though Boinx make some amazing apps.

3. Many of its features can be found in free alternative, though online, such as Mogulus.

4. And on a personal note, I don’t really like applications which promise too much before they are able to deliver it. They do make post production easier, for a very specific segment of users, but this is still not a substitute for post production applications such as After Effects. Therefore, their notion of “Say Goodbye to Post Production” is a little overdoing it in my opinion.

You can follow the application’s twitter account, watch an interview with the company, and read more about the application here.

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Great Post about the difference between Audio, Video and Text for content creators

My friend Chris Brogan posted a great article in his blog about the difference between Video, Audio and text for content creators.

Here are the highlights:
1. Video is good for visual information – and that’s why interviews are often cut in the middle as they are boring to watch. it is an important point in my opinion especially for DIY content creators, as interviews are one of the cheapest content type to create.

2. Audio creates deeper relations between the listener and the speaker.

3. Text is a great tool to provide information as is.

Another important observation Chris is making, is that there is no one medium any more – you should use different types of media to deliver your message.

These are just the highlights – please go to the original post for more details.

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Delivering Web Video to TV – How Will It Affect Content Creators?

In the recent months we see new ways to deliver web videos to your television. Apple TV, and Tivo’s new features are just two examples of this trend. With new Media Centers out there, we can assume that this trend will increase in both magnitude and importance.

How will it affect the world of independent content creators? I believe that this process is a double edge sword:

1 . We will see more exposure to independent content creators – as shows like Ask a Ninja and Something To Be Desired will be shown on living room TV sets, one of the major barriers of entry to these new media creators will be removed – people won’t need to watch video online, but in their regular TV. Though seems logical, I believe that this process will take some time to happen. Though Tivo users are not necessarily early adopters I still believe that it will take some time till my mother will use media center. Therefore, it is not clear how many new users will start watching web shows, as I assume that media savvy early adopters already watch them.

2. Production quality will rise – though current production quality of indie content creators is very good, when moving from small video screen in a web site to full blown TV format, things change. In the 3D animation company I had in the past, we had a clear distinction between productions for internet, mobile, television, and cinema as the effort to create high quality show is correlated with screen size in some aspects. Small details are more apparent.

3. And it will be harder to beat the competition – today most people do not expect the same level of product from internet video as they expect from television show. When users will be able to see a web show, and a minute later another episode of Studio 60 or Prison Break, their level of expectation will change, starting with script level, through actors, and general production value. This is THE major challenge for indie content creators in my opinion – as they begin to be an alternative to regular television.

4. Indie content creators will change the type of content they are creating – from short, 5-8 minutes flicks, to longer formats. The attention span in television is longer than in the internet, and people are willing to watch longer formats there. However, it might prove to be the killer of this industry. Longer formats are usually more expensive, and complicated to produce. As production cost and complexity rise, the competitive advantage of indie content creators, the ability to create quality content cheaply, is lost. Time will tell if there are enough talented creators to face the high profile, high cost productions out there. It might be that this will be the first wave of Creative Darwinism, when only the most talented content creators will survive.

How do you see it?

More to come…

Taking Risks in The New World of Media

Last week Heather Green from BusinessWeek published a short post about N3, a new video startup. The most interesting quote there was from Jeff Jarvis:

“It’s the first minutes of this new medium, and we don’t know how this model is going to work… Like with the first wave of the Internet, The smart people got in and the dumb people stood back, you have to get in and learn.”

I couldn’t agree more. It is almost impossible to write a meaningful business plan for web shows. But, taking risks in early stage of the industry is crucial in my opinion in order to gain insight to the the media world of tomorrow. So, buy a camera, and start filming…


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